CPM $2.89 — 42% below our own benchmark
Flo Health
78.7M views · 41.4K installs · 165 deals closed. CPA fell from $79.53 to $28.51 within a single campaign.
Performance influencer marketing · subscription apps
Every offer comes from real views × your campaign's target CPM — never from the creator's asking price.
“We never pay the asking price.” — the rule everything else follows.
Brands that bought with this formula
The channel
Creators picked for in-market audience and real views on their latest videos — never for followers or engagement rate. Every video ships with a promo code + UTM, and ends with its CPA.
468 creators from our ledger have a face — the map holds 21,062, re-measured every night
The proof
views managed with this formula, across 5 years and 20+ markets.
offer = fresh_views × target_CPM · cap ≤ 80% of ceiling
The formula, in your hands
Max offer per creator
The engine never offers more than 80% of the theoretical ceiling (—).
—
The thesis
Influencer is the only performance channel you buy without a platform. Ramped is the platform — and we run it for you.
— why Studio exists
Ramped Studio
Approvals, content review and real CPA per creator, updating as conversions land. One portal, zero PDFs.
Enter Studio →| Creator | CPA · trend |
|---|---|
| @creator·A | $24.10 ▼ 12% |
| @creator·B | $31.80 ▼ 6% |
| @creator·C | $45.02 ▼ 3% |
sample view · illustrative data
The gap
Marketplaces
Creator lists a rate, you pay it. Nobody negotiates on your side.
Brand agencies
Beautiful campaigns, big reach — and no CPA anywhere in the report.
SaaS platforms
Discovery tools and dashboards. The outreach, deals and tracking are on you.
Ramped
We negotiate from views × target CPM, track CPA per creator, and operate the whole channel.
Case studies
Flo Health
78.7M views · 41.4K installs · 165 deals closed. CPA fell from $79.53 to $28.51 within a single campaign.
MODO
30.2M views at a $3.97 CPM · 183 creators across 25 campaigns · best month closed at $5.91.
Newry / WeeWoo
The channel gets cheaper as it learns: we re-book the creators who converted.
LearnWorlds
The ceiling was set by their real views — not their rate card. The hook, proven.
21,062 creators on the map · re-scanned nightly at 06:00 UTC
One call. You bring the vertical and the budget — we bring the target CPM, the creator map and the projection, before you spend a dollar.